A resurfaced video of former BIGBANG member Seungri is once again drawing attention, this time over claims that he may have participated in an event linked to a Cambodian conglomerate recently associated with criminal activity. The controversy has been amplified by a recent string of abduction and confinement cases involving South Korean nationals in Cambodia.
The video, originally filmed last year but recently recirculating on online communities, shows Seungri on stage at a club event in Cambodia. In the clip, he hypes up the crowd, saying he told friends who warned him about Cambodia to “eat sh*t” and “shut up,” before calling Cambodia “the greatest country in Asia” and flipping off the audience, who respond with cheers.
What sparked the backlash is the club’s backdrop, which displays the logo for “Prince Brewing,” a brand known to be affiliated with the Prince Holding Group, one of Cambodia’s major business conglomerates. Some online users speculated that Seungri may have been attending or participating in an event affiliated with the company.
The Prince Holding Group has recently been mentioned in foreign media reports in connection with “Cyberscam zones” in Cambodia, which have been identified as hubs for cybercrime, including investment scams, illegal gambling, kidnapping and forced labor. South Korean media has also reported cases of South Korean nationals being trafficked or confined in these areas after falling victim to fraudulent job offers.
These reports led to speculation online, with some users questioning whether Seungri’s appearance at the event indicated ties to the organization or the crime-ridden districts. However, no direct evidence has emerged linking Seungri to the Prince Group or to any illegal activity.
Furthermore, neither the Cambodian media nor the official website of Prince Holding Group has mentioned Seungri in connection with any of their events. While Prince Brewing is affiliated with the conglomerate, it largely operates as a local brewery and pub brand.
Meanwhile, concerns over the safety of South Korean nationals in Cambodia continue to grow. In recent months, several reports have emerged of foreigners—including South Koreans—being lured into the country under false pretenses and then subjected to forced labor or abuse. These incidents have occurred primarily in areas dubbed “Mango Zone” and “Prince Zone,” some of which were reportedly disguised as Korean-invested development projects.
In response, the South Korean government has issued travel advisories, warning citizens to avoid high-risk areas and to exercise caution.
As for Seungri, public sentiment remains largely negative following his 2018 involvement in the Burning Sun scandal, which led to his indictment on nine charges, including soliciting prostitution, embezzlement and illegal overseas gambling. He was sentenced to 18 months in prison and released in February 2023. Since then, reports suggest he has shown little remorse and has frequently been seen partying at various venues.
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