In a groundbreaking move that’s set the entertainment world abuzz, BLACKPINK’s Lisa is embarking on a solo journey with the launch of her very own label, LLOUD.
The K-pop sensation took to Instagram on the 8th to share the exciting news, inviting fans to join her on a bold new adventure. “Introducing LLOUD, a platform to showcase my vision in music and entertainment. Join me on this exciting journey to push through new boundaries together,” Lisa announced, signaling a fresh chapter in her illustrious career.
According to the official website linked to her channel, LLOUD positions itself as an artist management company, with Lisa as its first and sole artist. This strategic move mirrors a growing trend among BLACKPINK members branching out for individual pursuits, with Jennie launching her own agency, ODD ATELIER, and Jisoo reportedly gearing up to work with a new company as well.
Despite these individual ventures, Lisa and her fellow BLACKPINK members remain united for group activities under their existing contract with YG Entertainment. This dual-track approach highlights the members’ desire to explore personal artistic avenues while maintaining their powerhouse status as a group.
The announcement of Lisa’s venture with LLOUD has set the Korean online community abuzz, with netizens rallying in support and admiration for her bold move. They left comments like “The CEO vibe in the photo is no joke… Such swagger,” “I’m glad Lisa established her own agency,” “We just need an update on Rose now,” and “I think Lisa is someone who would do well anywhere.”
View this post on Instagram
