The movie 2037 topped the Vietnamese box office.
Released on July 29th, 2037 (released under the title My Girl in Vietnam) mobilized 41,000 moviegoers on the first day of its release and registered a total of 130,000 admissions by the weekend, debuting at No. 1 on the Vietnamese box office. �This is a feat the movie achieved amid the release of many big-budget movies such as Minions: The Rise of Gru, Thor: Love and Thunder, and the Vietnamese movie Senior Playboy, Junior Papa.
2037 is distributed by CJ HK Entertainment in Vietnam and is currently being screened in 184 out of 200 theaters nationwide. Compared to most Korean films released in Vietnam this year which garnered 20,000 to 30,000 people in the first week of their release, the success of 2037 is impressive.
Jung Tae Sun, CEO of CJ HK Entertainment, shared, “The primary reason for its success is that we moved the hearts of Vietnamese audiences who prefer warm stories and heartwarming emotions through emotional marketing that raised interest and expectations.”
Meanwhile, 2037 tells the story of female inmates who want to give hope to the hard-to-believe reality that happened to a 19-year-old girl. The movie received favorable reviews for the passionate performances of many veteran actresses, including Kim Ji Young, Kim Mi Hwa, Hwang Seok Jeong, Shin Eun Jung, and Jeon So Min, and rookie actress Hong Ye Ji.