BLACKPINK is coming to your area. YG Entertainment released the group’s comeback roadmap, heightening the comeback fever.
On August 1st, YG unveiled the “BORN PINK” trailer, announcing the schedule for BLACKPINK’s new project. The trailer announced the release of the pre-release single in August and the actual album in September and the start of the world tour in October.
Moreover, the pink water droplets that flowed down the sharp fangs then fell somewhere, raising expectations for the act’s comeback with another intense concept.
This marks BLACKPINK’s comeback after a year and ten months after the release of their first full album THE ALBUM. On top of that, YG will produce two music videos with the highest budget ever.
An official from the label shared, “In addition to the published schedule, a number of special promotions have been prepared to match BLACKPINK’s status as the world’s top artist. The members are showing a strong will to repay the love of the global fans.” They added, “We’d appreciate it if you look forward to the new information about the new song and BLACKPINK’s comeback. It’s going to be a mega-scale project that deserves the title ‘all-time.'”