My Korean Boyfriend, Netflix’s new docu-reality show, premiered on January 1st, 2026, and quickly garnered mixed reviews. The show follows Brazilian women who travel to South Korea to live out their K-drama fantasies and explore long-distance relationships with Korean men. While some found the premise interesting, others cringed at the awkward interactions between the couples.
Many viewers shared feelings of second-hand embarrassment due to the stilted and uncomfortable conversations on the show. One viewer admitted they couldn’t finish two episodes because the interactions felt forced, especially when one of the “handsome” men repeatedly asked awkward questions like “Do you have any allergies?” Fans also noticed that the men struggled to keep conversations going, which only added to the awkwardness.
While cultural differences and language barriers contributed to the awkwardness, some viewers appreciated the show’s more realistic approach. Instead of casting only attractive men, My Korean Boyfriend featured “average” guys, which many saw as a welcome change from the usual dating show formula. “It’s good to see average Asian men get representation,” one fan noted.
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However, the show has also faced criticism for reinforcing stereotypes, particularly around the Brazilian women’s idealization of Korean men based on K-drama fantasies. Some viewers expressed discomfort, saying the show plays into a fetishization of Korean men and distorts reality.
Ultimately, My Korean Boyfriend has sparked conversation, with viewers either loving or cringing at the awkwardness and cultural dynamics.
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Whether it becomes a guilty pleasure remains to be seen, but it’s clear the show has already made its mark.
The first four episodes are available on Netflix, with more to come in the following weeks. If you’re in the mood for a reality dating show with a mix of awkward moments and real-life relationships, this one might be worth a try.
