TWICE Makes History as First K-pop Girl Group to Perform at Victoria’s Secret Fashion Show

twice victorias secret
twice victorias secret
Credit: JYP Entertainment

TWICE is set to make history as the first K-pop girl group to perform at the world-renowned Victoria’s Secret Fashion Show 2025, marking another milestone in their global career.

The nine-member group will take the stage on the 15th (local time) in New York for the fashion event, which has long stood as one of the most glamorous and influential spectacles in pop culture.

Originally launched in the 1990s in the U.S., the Victoria’s Secret Fashion Show became a global pop phenomenon, blending high fashion and live music in a signature “angels meet pop stars” format that has featured performances by legends like Beyoncé, Rihanna, and Taylor Swift.

This year’s lineup includes powerhouse female artists such as Missy Elliott, Madison Beer, and Karol G — with TWICE joining them as the first K-pop act ever to grace the runway.

Celebrating their 10th anniversary this year, TWICE continues to captivate fans worldwide with both music and milestones. Last week, they released their special album TEN: The Story Goes On along with the title track “ME+YOU,” a heartfelt nod to their decade-long journey with their fandom, ONCE.

Their sixth world tour, This Is For, is currently underway after kicking off in Incheon this past July. The tour has expanded to include stops across Taipei, North America, and Europe — totaling 63 shows across 42 cities, the largest in TWICE’s history.

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