The momentum of 12.12: The Day is carrying on in the United States.
The film portrays the tense nine hours on December 12, 1979, in Seoul, where various military forces tried to prevent a coup orchestrated by the new military regime after the assassination of President Park.
12.12: The Day was released in North America at the end of November and achieved a revenue exceeding $1 million over the four weeks from December 1st to December 28th. This surpasses the $910,000 revenue earned by The Roundup: No Way Out, making it the top-earning Korean film in North America this year and the first Korean film to pass $1 million since the 2022 film The Roundup.
Starting with just three theaters in LA, 12.12: The Day has gained momentum through positive word-of-mouth and is currently playing in over 50 theaters. The film’s popularity has sparked requests for screenings, even in regions with fewer Koreans, like Minnesota and Alabama.
815 PICTURES, the local distributor responsible for the North American release of the movie expressed, “We’ve been bringing Korean films to North America for 14 years, and I have a feeling 12.12: The Day is going to be the most memorable one for us.”
>> ‘12.12: The Day’ Becomes Second Most-Watched Korean Film of 2023
Source: Plus M Entertainment
