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NCT’s New Teaser Image: Is This Plagiarism or Hommage?

Credit: SM Entertainment

While NCT announced their quick comeback with RESONANCE Pt.2, their teaser image heated up the online communities.

On November 9, SM Entertainment dropped the teaser image for NCT’s RESONANCE Pt.2. Unlike the RESONANCE Pt.1, the fact that all 23 members appeared at the same time caught the attention. The album is reported to consist of 21 tracks, including the title track “90’s Love.”

However, after the teaser was released, some netizens pointed out that the teaser image is similar to fashion brand Sunnei’s 2020 S/S campaign picture. Not only are the members positioned in a similar way as the models, but the cloth Sungchan wore is exactly the same as one worn by a model in the pictorial.

Credit: The Qoo, topstarnews

Some said that it’s only an hommage, but some pointed out that this is plagiarism from the fact that their clothes, retro concept, overall color and the background are all the same. Even NCT’s fans agreed to it being plagiarism and asking SM Entertainment to take action.

Here are some of the reactions: “You’re calling this plagiarism just because the overall concept is similar? No way,” “Sungchan is even wearing the same cloth,” “Don’t know if this is a result of referencing or plagiarism,” or “It really feels similar, but don’t think this should be considered plagiarism.”

Meanwhile, NCT’s new album RESONANCE Pt.2 will be released on November 23 at 6 p.m. KST.

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