EXO’s Kai has been chosen as the first male muse for the cosmetics brand Bobbi Brown.
On Oct. 12, Kim Yoon Hee, the editor-in-chief of 1st Look Magazine, posted a photo of her posing with EXO’s Kai on her Instagram.
In the photo, Kai is holding a flower bouquet and a cake. What caught the most attention was the writings on the cake, which reads, “Kai x Bobbi Brown: Congratulations on becoming the first male muse for Bobbi.” After the post went viral, online communities heated up as fans got excited over Kai becoming the new muse of Bobbi Brown.
Kai previously earned the nickname “Gucci Boy” when he was named the first-ever Korean and Asian global ambassador for the high-end fashion brand, Gucci. Attention is focusing on what kind of pictorial he will gift his fans with this time.
Meanwhile, Kai made his debut as EXO in 2012, and recently, he has been promoting as a member of SuperM.