In the ever-expansive world of K-pop and Korean entertainment, stars like Hyeri and Kwon Eun Bi have become notable players in the real estate market. The global surge in the popularity of K-pop and K-drama has not only elevated the stature of these stars but also their earning potential, leading many to invest in lucrative property deals.
Recently, Hyeri gained a substantial profit of approximately 3 billion KRW (about 2.3 million USD) from a redevelopment project. In December 2020, she acquired a four-story building in Gangnam, Seoul, under her corporation. Initially costing her 4.39 billion KRW (about 3.3 million USD), the completed redevelopment has pushed the property’s market value to over 7.5 billion KRW, netting her a simple market gain of over 30 billion KRW.
On the other hand, Kwon Eun Bi, also known as the “Water Bomb Goddess,” made headlines eight months after rising in popularity by purchasing a standalone house worth 2.4 billion KRW (about 1.8 million USD). Located along Jungnang Creek in Seongdong-gu, Seoul, the property spans from the basement to the third floor and is situated in a prime location classified within the Seongsu district. She will finalize the payment in June and take ownership of the new house.
There are other celebrities who became building owners in their 20s.
EXO’s member Chanyeol became known for his interest in real estate when he purchased a small building near Ewha Womans University station in Seoul in August 2019. He notably paid 80% of the property value, approximately 1.8 billion KRW (about 1.35 million USD), in cash.
Later, the singer appeared on MBC’s Radio Star, revealing his recent flex. “I’m really interested in financial planning,” he shared. “Becoming a building owner two months ago has really put me at ease and allowed me to let things go. I find it fulfilling to give gifts to people I care about and spending money doesn’t feel wasteful anymore. I’ve recently gotten into gaming, and I thought it’d be great if the members could join me, so I bought laptops for all the members as gifts.”
Meanwhile, his bandmate Sehun also entered the building ownership realm by purchasing a six-story building in Sangdo-dong, Seoul, during the second half of 2019 for 3.35 billion KRW (about 2.51 million USD). Both are considered real-life examples of the “young and rich.”
AKMU’s Lee Chan Hyuk, known as a “copyright-rich”, became a building owner early by purchasing a building in Seogyo-dong, Mapo District, Seoul, for 4.75 billion KRW (approximately 3.6 million USD) in 2020.
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This trend extends beyond male idols. Girls’ Generation’s YoonA and Kara’s Han Seung Yeon both own buildings worth 10 billion KRW. Yoona bought a building in Cheongdam-dong, Seoul, in October 2018, a top investment area known for its quick sales and excellent location. Han Seung Yeon owns two properties in Samseong-dong and Cheongdam-dong, Seoul. And the recent real estate broadcast has put both buildings’ estimates around 1.6 and 1.5 million KRW, respectively.
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