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BLACKPINK’s Jennie Proves That She’s The It-Girl Of South Korea As She Tops Brand Reputation Rankings

Credit: Jennie Instagram

BLACKPINK’s Jennie reclaimed her #1 spot on this month’s girl group idol brand reputation rankings.

What do these rankings mean? The Korean Business Research Institute analyzes idols’ media coverage, consumer participation, online interaction, and more in a span of time. Points in different categories add up to a total, which represents an idol’s “rank” for the month.

For October, BLACKPINK’s Jennie topped the ranking once again, with Oh My Girl’s Arin and BLACKPINK’s Jisoo at #2 and #3, respectively.

These were the top 5 idols: Jennie came in at #1 with 3,919,492 points; Baekhyun ranked #2 with 3,322,064 points, marking a surprising 94.99% increase since September; Jisoo finished up the top three with 3,293,081 points.

The boy group member brand reputation ranking, from 1st place to 30th place, is as follows:

  1. BLACKPINK Jennie
  2. Oh My Girl Arin
  3. BLACKPINK Jisoo
  4. T-ARA Jiyeon
  5. Oh My Girl Yooa
  6. MAMAMOO Hwasa
  7. BLACKPINK Rosé
  8. BLACKPINK Lisa
  9. Oh My Girl Seunghee
  10. WJSN Bona
  11. Red Velvet Joy
  12. Girls’ Generation Seohyun
  13. Oh My Girl Hyojung
  14. APRIL Naeun
  15. (G)I-DLE Yuqi
  16. Oh My Girl Binnie
  17. Red Velvet Irene
  18. IZ*ONE Wonyoung
  19. Oh My Girl Jiho
  20. Red Velvet Seulgi
  21. LOONA Choerry
  22. GFRIEND Sowon
  23. Oh My Girl Mimi
  24. Girls’ Generation Taeyeon
  25. WJSN Soobin
  26. WJSN Luda
  27. GFRIEND SinB
  28. TWICE Nayeon
  29. WJSN Yeoreum
  30. Red Velvet Yeri

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