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TWICE’s ‘MORE & MORE’ MV Embroiled in Plagiarism Controversy

The music video of TWICE’s “MORE & MORE” has been embroiled in a plagiarism controversy.

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Credit: Davis McCarty Twitter

Recently, artist Davis McCarty wrote on his Twitter, “All time best selling, Korean K-pop band TWICE steals my design for their music video. It already has 15 million views since it’s launch today on YouTube. This is a blatant copyright infringement.”

He then added pictures of his sculpture “Pulse Portal” and the parts of the music video of “MORE & MORE” as evidences. His work “Pulse Portal” was featured as the first stop at Baltimore’s Light City Art Walk.

He then sarcastically commented, “It is super magical to realize that something I sketched in my journal just influenced the World. Again.”

Currently, the post has been deleted.

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Credit: JYP Entertainment, LDH

Previously, TWICE was pointed out that the music video for their title song “FANCY” was similar to Japanese girl group E-girls’s music video for “Pink Champagne,” which was released in July 2016.

In this regard, JYP Entertainment responded, “This morning, we realized that a set in the MORE & MORE music video was similar to a certain work. So we asked the mv director to talk to the original artist of the work so that the problem could be resolved smoothly.”

Meanwhile, TWICE made a splendid comeback with their 9th mini-album MORE & MORE on June 1. As soon as the song was released, it topped the music charts, proving TWICE’s popularity once again.

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