Daniel Lee, the creative director of Burberry, has invited two well-known figures from Korea to join the debut show for Burberry’s 2023 Fall/Winter season: Jeon Ji Hyun, a highly regarded fashion icon, and Son Heung Min, recognized as the best player from Asia in the English Premier League.
The show took place at Kensington Park, where Burberry’s new slogan, The Winds of Change, was on display, and the two icons were seen as trailblazers in the fashion scene.
Jeon Ji Hyun, a key campaign model for Daniel Lee’s debut Burberry show, was spotted sitting in the front row.
The star was sighted at the entrance of the show venue in Kensington Park.
Son Heung Min at the show venue. This is the first time he has ever attended a fashion show.
Jeon Ji Hyun’s iconic moment. She wore Burberry’s classic heritage trench coat for the show.
The football star was captured on camera at the hotel. The day before the show, Son was seen in a happy mood during a photo shoot after he had won a game.
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